Post by account_disabled on Feb 17, 2024 5:36:50 GMT
You can search for relevant keywords on Google to see whos ranking at the top of Google search results. You can also keep an eye on the PPC ads that appear for your main keywords. Once you have this list you can visit every single website to find the content gaps. If you want to save more time on this process you can use tools like Semrush which gives you a list of competitors in your niche. Heres what it looks like Content Gap Analysis A Beginners Guide to Steal Traffic From Your Competition As you can see above Semrushs domain overview will show you a list of main organic competitors with a competitive positioning map based on common keywords.
Similarly you can enter any of your competitors URLs in the domain overview tool to find their competitors. You can read our Semrush unbiased review to find more details. Audit your competitors websites visit their Ethiopia Email List websites and take note of the type of content they are creating. This includes ALL types of content including blog posts infographics videos etc. Identify the topics The key here is to list ALL the topics your competitors are writing about. This is how youll identify any gaps in your own content.
Also make sure to analyze your competitors keywords. You can use tools like Semrush to analyze the keywords that your competitors are targeting in their content. Heres ONE thing to remember once youve analyzed the competitors content identify areas where you can improve your content. For example if the competitors content is NOT informative or engaging you can focus on improving the quality of your content. If the competitor is not publishing new content regularly you can increase your content publishing frequency. Step Identify the gaps in your content Once you compare your content with your competitors what are the gaps in your content What topics are you not covering yet on your website What keywords are your competitors ranking for that you are not What keywords are your competitors ranking for on the first page that you are for on Once you have identified your content gaps you can create a content marketing plan to fill these gaps.
Similarly you can enter any of your competitors URLs in the domain overview tool to find their competitors. You can read our Semrush unbiased review to find more details. Audit your competitors websites visit their Ethiopia Email List websites and take note of the type of content they are creating. This includes ALL types of content including blog posts infographics videos etc. Identify the topics The key here is to list ALL the topics your competitors are writing about. This is how youll identify any gaps in your own content.
Also make sure to analyze your competitors keywords. You can use tools like Semrush to analyze the keywords that your competitors are targeting in their content. Heres ONE thing to remember once youve analyzed the competitors content identify areas where you can improve your content. For example if the competitors content is NOT informative or engaging you can focus on improving the quality of your content. If the competitor is not publishing new content regularly you can increase your content publishing frequency. Step Identify the gaps in your content Once you compare your content with your competitors what are the gaps in your content What topics are you not covering yet on your website What keywords are your competitors ranking for that you are not What keywords are your competitors ranking for on the first page that you are for on Once you have identified your content gaps you can create a content marketing plan to fill these gaps.